CLIENT: SKY
Sometimes work completely aligns with personal interest, and when that happens it‘s damn good coffee
The brief was to create a suite of animated banners for distribution across mass audience catchment sites such as YouTube, and Bild, pointing to bespoke show-specific landing pages.
As an extreme enthusiast for the show I wanted my solution to give fans of the show something to identify with but without being too inside for a mainstream audience.
My result used parallax overlays of the famous portrait of Laura Palmer with two other icons of the show, the zig-zag pattern of the mysterious Black Lodge and a flying owl.
Although it was not included in the supplied reference materials, in the event my approach was proven to be in line with the shows director and producers, as my work heavily reflected the new title sequence seen on-screen in the new show.